All About Internet Marketing (#3)

In the last issue we talked about choosing the right opportunity for you. In this issue we are going to talk about using a good internet marketing plan for your business

It’s no big news to say that the internet has transformed how world business thrives. Companies of all sizes are taking the power of web marketing and using it to promote their products and services. This is the norm amongst companies starting up who desire a fast and vast global reach.

Sites like PRWeb and PRlog allow you to submit a press release on your latest innovation and have it read by thousands of viewers on Google news. Not to mention that those sites have a high ranking on the search engines so provided your press releases are written properly  informative, showing the benefits, and optimized for search engines with the correct choice of keywords used to find your products  that press release will be found over and over again.

It’s all about clickthroughs. This is the action someone takes when a site link or button is pressed to open a web page containing details of the product or service. Depending on the suitability to the interested visitor, this could be a conversion to a sale. This is the essence of the internet in marketing for businesses.

Google offer a wonderful set of tools to augment any plans set out by the marketing department or the sole marketer. Google analytics allows you to track all your visitor activity and conversions and plan out campaigns around those findings. You can research the right keywords that will allow your site pages to rank high in the search engines so people will find your site.

Using the internet, you can build a fast mailing list by starting a blog and inviting people to opt-in for a newsletter or a free product. This in turn provides a good ROI (Return On Investment) that other forms of media cannot compete with. Your web site is operating 24/7, literally taking orders while you sleep. This has left many traditional channels for media exposure quite redundant which is why so many magazines have spent a lot of time crafting a web presence.

The internet in marketing strategies involves so many aspects that will drive a business. You can send email newsletters that launch a product or new benefit to a mailing list. Video has invited a wealth of possibilities by inviting viral marketing with video clips showing business promotions. YouTube has become a platform for business launches as a result. There is podcasting, distributing audio files that talk about a business venture.  People are moving away from TV, radio and the yellow pages in vast numbers to gather up to date information on the web.

A series of articles placed in blogs and article directories like goarticles.com and USFreeads.com can catapult a product launch. All you need to do is provide your email address or a link to your web site. Google Adwords allows you to bid on popular keywords allowing for direct targeting to your services using search engines. Care needs to be taken here as it can be expensive so consult an SEO expert initially about using the internet in marketing with Adwords.

An online shop allows you to sell to anyone globally. Your revenue potential then becomes limitless.

Make sure you look for your next post soon. We will be talking about

How to make money with paybox.me?

How to make money with paybox.me?

As per PayBox’s description of themselves:

PayBox is developing an online currency and payment processing service to make buying and selling online easier, more secure and available to everyone. 

We're designing our service with the help of a dedicated group of EarlyBird users who are contributing ideas and feedback. 

Stages of development planned to launch in 2011:

• Person-to-Person transactions.
• Small Business integration, including payment processing modules for all popular shopping cart software.
• Mid-sized Business integration.
• Major Online Store integration.
• Debit Card linked to your PayBox account.
• Currency exchange with all major world currencies.

The paybox has recently launched it’s PayBox Shop, a very interesting auction in which PayBoxers exchanging goods using PayBox currency.

Here are some ideas on how you can make money with PayBox.me

Sell in the PayBox shop and request payment using PayPal.

Sell your PayBox dollar. Paybox dollar is now under speculation. Nobody knows for certain how much it will be valued when PayBox opens the box. Optimist people are willing to risk their real USD in exchange for PayBox dollar. If you have been earning thousands of PayBox dollar all this while, you might want to see how much other people value it. You can sell your PayBox dollar if you want. Give it a try.

Advertise in PayBox. At this moment, opening a “wanted ads” in paybox is free. There, you can advertise your products that require transactions being made elsewhere.

All About Internet Marketing (#2)

In the last issue we talked about how you can successfully build and promote your own online business. In this issue, we are going to talk about how you can go about choosing the right opportunity for you. Whether technology like computers is your forte or not, it is a means to make money if you have some skills to offer in specific areas.

Some people are great at marketing, or at building web sites, so they sell online design and SEO services. Others are handymen, great with a toolkit and can build houses, perform expert carpentry tasks and so could setup an online business that sells their own style of furniture or offer an interior design service.

There are two paths towards an online business opportunity.

- A home based job, or a home based business.

If you wish to work from home, in your own business, you will need to establish your skill strengths. No need to know how to create a web site as there are plenty of hosts such as Hostgator that will provide tools that can enable you to set up a site in minutes. All you need to do is draft a business plan, whom will you sell to, how will your reach them and what’s the competition? Do you have an edge on the market? Can you offer something that is missing with your competitors?

So these are the first steps towards your own online business opportunity:

- Since you will be operating from your computer, are you updated with the use of word processors, spreadsheets and email? I suspect you are already, though if not, and you don’t have Microsoft Office then download the openoffice.org set of tools. It’s also a professional choice.

- This is a home based computer opportunity and not just an office based business, you will be operating from your PC or Mac. Ensure it is reliable, been checked for spyware, and has an anti-virus program running. Don’t struggle with an old pc that is problematic, invest in a new one you are investing in your business.

- It is a common question in blogs what is the most successful business idea? The business of working online is a changing one and it is best to focus on long term plans rather than making a fast buck. A home business computer opportunity starting from home has a great chance of success due to its low start up costs.

There are plenty of home-based jobs available particularly in the freelance sector. If you have specific skills, this is a great place to find work. Sites that can help you move along are craigslist, freelancers.com, freelanceswitch.com and flexjobs.com. It may be a good start if you need capital and more flexible time to seek out work while your business is building.

Be prepared to diversify right away if you don’t have a specialized skill. One of the most popular choices initially is freelance writing. Many use their writing skills to increase their business exposure writing press releases, and articles containing sales copy to promote their products or services.

Common online based businesses include affiliate marketing programs, freelance writing services, design and programming, franchisee options selling products and being a reseller. Choose one that suits your long term interests carefully, this is a life changing decision and needs careful thought. Do this and you will reap the rewards.

Make sure you look for your next issue soon. We will be talking about how you can successfully build and promote your own online business.

Your First - All About Internet Marketing Issue

Welcome to the first issue of all about Internet Marketing.

In each issue of "All About Internet Marketing” you will learn valuable information on how you can successfully build and promote your own online business. In this first issue we are going to talk a little bit about home based business opportunities and your financial success.

It seems home based business opportunities are quickly catching on and becoming a viable option for more and more people every year. The advantages of a home based business are evident: low cost, flexible working hours and tax benefits, to name but a few.

But these advantages have pretty much been there for many years, so why the sudden growth?

Why do so many people start their own home based business right now, and why would network marketing be a good thing to consider for so many others?

First of all there is worldwide economic uncertainty and many economies are either facing a recession or are in the middle of one. Turn open any newspaper and you can't miss articles on companies downsizing and laying off employees by the thousands.  Network marketing offers people the chance to create a part time auxiliary income, right beside their day job.

This kind of extra income has proven a great help to many families across the world. Of course many network marketers have made a full time living out of their business. Some of them have made fortunes. But this level of success, although available to anyone who is willing to do the work, will not be for most people. Most network marketers run a part time business for a small number of hours a week earning them a couple hundred bucks a month.

Then there is the phenomenon of cocooning, where the consumer tries to shield itself from all sorts of marketing messages. Do-no-call lists are in place, making it harder and harder for companies to get their messages across to the consumer.

Network marketing, which is based on moving a service or product to the end consumer based on personal relationships, delivers a strong answer to these challenges. More and more traditional companies have discovered that network marketing is a very cost effective way to reach consumers.

Of course we can't forget about the internet. This technology has greatly helped making the world smaller, making it easier to find and disperse information. Network marketing companies have pioneered the internet to inform, train and motivate their independent distributors.

The cost of home office equipment has decreased considerably. These days you can set up a home office for just a couple hundred bucks. Some may argue that you don't even need that much. Any computer with an internet connection and a phone would be enough for most network marketers to operate their business.

This makes it affordable for everyone to start a home based business. Compare this to the cost of running a normal business and it becomes clear why more and more people are being attracted to a home based opportunity.

And then there is the growing lack of trust in the corporate world. Not too long ago, people where quite used to having a job for life. Or at least until they decided to quit. Nowadays many people have come to realize that job security is a joke. Too many people have lost their jobs more than once only to find out that they were nothing but a number to their corporate employer.

It's not just the fact that you have to go out to find another job to feed your family. It's also the fact that you've been listening to your employer bloating about the importance of their human assets when in the end in turns the employees where just considered human assets.

Network marketing not only offers people a chance to create some extra income, it also provides them with the opportunity to get some of their dignity back. Helping them realize that they don't necessarily have to depend on their employers paycheck. The support structures that many good network marketing companies offer are a great help to individuals joining this type of business. Not only will they receive the proper training on their company's products and services. They will also be educated on personal development.

The advantages of a home based business are evident and in the near future we will certainly see more of it. Looking at today's trends in the economy it doesn't take a genius to figure out that the era of monolithic companies offering jobs for life has ended. It's time to have the courage to bet on yourself again and home based business is a good way to do so. And for those people that decide to take this step, taking a serious look at network marketing is just common sense. Even in a time where common sense isn't that

common anymore.

Make sure you look for your next issue soon. We will be talking about how you can choose the right opportunity for you.